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Money Scripts—Part 1: The Stories We Tell Ourselves in Order to Live, Save and Spend

March 13, 2026/in General/by Warren Street Team

When it comes to our finances, we’re only human. We make good decisions and sometimes, not-so-good decisions. Behavioral biases play a big role in our savings, spending and investing decisions. But there’s another reason behind some of the financial decisions we make: It’s how we were brought up.

Psychologist Dr. Brad Klontz calls these our “money scripts”—unconscious rules and beliefs we develop about money that are often passed from generation to generation. Some guide us in positive directions, like learning the importance of saving for a rainy day. And some can lead to challenging behaviors later in life. One study in Britain, for example, found that children who were raised in households where spending was secretive were more likely to develop hoarding and other compulsive money habits as adults.

“The problem is that we take these beliefs for granted as adults, and we rarely go back and examine them, let alone decide to change them,” Klontz says. “Instead, they’re kind of like an actor’s script in a movie; we just continue to read the lines in our heads…and believe that they’re true, when in fact, they are often quite distorted and limit our success.”

Not all money scripts are bad. But getting caught up in your own negative money scripts can knock you off course as you pursue your financial goals. Learning to recognize your scripts—and discovering ways to counter those negative ones—puts the power in your court, helping you make positive changes to your financial behavior.

In the first of this two-part of this series, let’s explore some of the most common money scripts.

Understanding Money Scripts

While there are many money scripts, Klontz and his fellow researchers have identified four main patterns.

Money status: This category of scripts leads people to tie their self-esteem to how much money they have. It can lead to impulse buying and overspending to flaunt wealth.

It might fuel the urge to keep up with the Joneses—or even show them up. Those who largely view their money as a status symbol believe that buying things like high-end clothes or luxury cars will show the world how successful they are. They might round up when they tell people how much they earn, and keep secrets about money from their partners, especially if their spending leads to living beyond their means. They might also have distorted view of others based on how much money they have, believing rich people should be happy and poor people are lazy or don’t deserve money at all, for instance.

They might also have distorted view of others based on how much money they have, believing rich people should be happy and poor people are lazy or don’t deserve money at all, for instance.

Money worship: Those who identify with money worship often feel like money is the key to happiness, freedom and power—and if they only had more, their problems would be solved.

Closely tied to these feelings is the belief that you can never have too much money, and that you can’t trust other people around money issues. This belief can set money worshippers on a spend, spend, spend treadmill as they chase happiness goal posts that keep shifting further into the distance.  

Money avoidance: People who avoid money (or at least managing the money they’ve got) carry a deep-seated belief that money is bad or shameful, that accumulating wealth is greedy and that those who do so are corrupt. It may come as no surprise, then, that money avoidance can hamper the ability to accumulate wealth.

Those who identify with this pattern may have a deep distrust of wealth and rich people and may even think that having less money is virtuous. After all, money corrupts and the rich must be taking advantage of people, right? There may even be some feeling of not deserving to have money.
Money vigilance: Vigilant spenders accept that money is a practical tool best used to save for the future. The money vigilant are often frugal, and they may downplay how much they make and even be secretive about money.

For these people, talking about money can feel shameful or taboo, making it tough to have practical conversations about it. They may have a hard time spending money on themselves, whether it’s buying a new appliance when the old one breaks or shelling out on an interest or activity that brings them joy.

Now, we should note that these categories represent extremes. And as such, they may not read as particularly attractive. Who wants to identify with any of them, really? But in reality, we likely contain a bit of each of these patterns to varying degrees. Some may pull stronger than others, and some that sound overtly negative may offer strengths. For example, it’s okay to buy something flashy every once and a while (and even to get a thrill from showing off a bit), especially if your stronger tendencies lean toward money vigilance.

With an understanding of the most common money scripts under your belt, you’re equipped to start keeping an eye out for where echoes of each appear in your own life in positive and negative ways. This identification process is important, because it allows you to move away from tendencies that don’t serve you well and toward those that do. In the second part of this series, we’ll offer strategies for flipping the script on these common behaviors and exploring your own personal money scripts. Stay tuned!

And in the meantime, we’re here to answer questions or offer strategies that can help you better reach your long-term financial goals.

Warren Street Wealth Advisors

Warren Street Wealth Advisors, LLC., a Registered Investment Advisor

The information presented here represents opinions and is not meant as personal or actionable advice to any individual, corporation, or other entity. Any investments discussed carry unique risks and should be carefully considered and reviewed by you and your financial professional. Nothing in this document is a solicitation to buy or sell any securities, or an attempt to furnish personal investment advice. Warren Street Wealth Advisors may own securities referenced in this document. Due to the static nature of content, securities held may change over time and current trades may be contrary to outdated publications. Form ADV available upon request 714-876-6200.

You May Know Your Love Language, but What’s Your Money Script?

February 13, 2024/in General/by Warren Street Team

Quality Time. Acts of Service. Words of Affirmation. Physical touch. You may know your primary love language, an unofficial classification of the different ways people express and receive love. But have you heard of Money Scripts®?

Money scripts®, a term first coined by financial psychologist Brad Klotz, are the often-unconscious ideas and attitudes we have about money. They are:

Learned in childhood
Passed down through generations
Only partial truths
Responsible for many financial outcomes

For many people, discovering and exploring their money script® is a valuable step toward improving their financial well-being. Plus, the more you understand your own attitude toward money, the better you are able to explore how your beliefs and assumptions impact your relationships with others. No one money script® is good or bad; the important thing is to understand your primary script and manage it in a healthy way.

Read on to discover your primary money script® and explore some ideas for how you can work with it to develop a healthy approach to managing your finances.

#1: Money Avoidance

People with this money script may view money as inherently evil or negative, and they may go to great lengths to avoid discussions about finances. You might be a money avoider if you’ve thought things like:

Rich people are greedy.
I feel guilty about having money.
People with less money usually have better character than wealthy people.
Money stresses me out, and I’d rather just not think about it.

Unhealthy Money Avoidance:

When not addressed, people with this money script may ignore financial statements, overspend, or enable others financially.

Healthy Money Avoidance:

Work to pay attention to money at least at a high-level; you don’t have to monitor every penny, but general budgeting and having a financial plan can go a long way in helping you reach your future goals.

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#2: Money Focus/Worship

Is money on your mind 24/7? Does money seem like the ultimate key to happiness? If so, you may be “worshiping” money without even realizing it. This might be your money script if you’ve had thoughts like:

I could never have enough money.
If I buy this, I will be happy (i.e, “retail therapy”).
My problems would all go away if I just made a little more money.
My family will understand if I put in extra hours so I can bring home more money.

Unhealthy Money Focus:

The higher people score on Money Focus, the more likely they are to have low net worth or credit card debt. If you find yourself constantly spending in search of happiness, it might be time to make some changes.

Healthy Money Focus:

Our society puts money on a pedestal. Still, it’s important to recognize that money does not equal happiness. Work on flexing your gratitude muscle, perhaps by keeping a gratitude journal. Make time for activities and people you love. And when you feel the impulse to make a purchase, ask yourself, do I really need this item, or am I just buying it for the sake of buying something?

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#3: Money Status

This money script is similar to #2, but instead of equating money to happiness, a Money Status mentality links money and self-worth. People with this money script view themselves as more “worthy” when they have a lot of money. They may be at risk of overspending and buying flashy, expensive items to prove their status.

You might have a “Money Status” money script if you’ve thought things like:

This shirt/Apple Watch/car/purse is worth the splurge, because it’s “on brand” for me.
I like gambling – it helps me make more money to support my lifestyle.
It’s acceptable to hide purchases from my partner; they wouldn’t understand why I need these things.

Unhealthy Money Status:

In an unhealthy state, people with this money script are at risk for excessive spending, gambling, and financial dependency on others. They may have been raised in a socioeconomic class that prioritized appearances, and might carry that unconscious mindset into their adult lives.

Healthy Money Status:

The key is balance. If you want to treat yourself sometimes, that’s acceptable, but not at the expense of hiding things from your partner or spending money you don’t have. Work on addressing the reasons behind your need to spend, and talk about your spending strategies with your partner.

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#4: Money Vigilance

On paper, these are the “gold star” money script students. Still, too much of an extreme is never healthy, and it’s possible to be too vigilant. You might have a “Money Vigilance” money script if you’ve thought things like:

If you can’t buy it in cash, don’t buy it.
Hard work equals financial reward.
You can never save enough for a rainy day.
I’d rather save for a rainy day and my future than spend money on experiences now.

Unhealthy Money Vigilance:

When people are too focused and anxious about their finances, it can keep them from enjoying their present lives. While this money script can emphasize frugality and saving, it can also lead to excessive stress and anxiety that could have been alleviated by financial planning and management.

Healthy Money Vigilance:

Set aside a piece of your budget that is for using now on fun purchases. It’s great to save for the future, but spending on some things you can enjoy now will go a long way in helping you feel a sense of enjoyment and gratitude. Work with a trusted advisor or partner to set a specific time to think about and discuss finances, and focus on living in the moment.

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By now, you probably have a sense for your own money script. Discuss it with your partner, and talk about what’s similar or different to the way you view money. You might be making assumptions about the other person’s viewpoint without even realizing it, and understanding each other can go a long way in helping you make decisions about money together in the future. Plus, it can be a fun bonding experience over a date night if you approach it with a lighthearted attitude! Let us know your results.